Wondering if Google Analytics is set up and working properly on your website? Here’s how to check if Google Analytics is working in five different ways.
The fifth method to check if Google Tag Manager is working is by checking the GTM script running in the ‘Network’ tab of the developer console. The main use of the ‘Network’ tab is to validate server calls and sent parameters. You can see every server call made, like GTM call, an...
Before checking the tracking code, you should pay attention to Google Analytics filters, to page cache and to your Google Analytics plugins. Here is a short list of things to check before debugging the tracking code: Clear the cache If you’re using a cache plugin make sure the cache is c...
In today’s technology-powered world, data is everything. Of course, simply having information isn’t enough. We need to understand data if it’s to be useful. This is why tools like Google Analytics are so important. However,Google Analyticsis only as useful as the data that it provides...
Google Analytics is easy to use. Besides powerful analytics capabilities, it includes built-in automation, provides a broad range of reporting options and can be integrated with other tools to become a single-measurement source of truth for customer data and insights. It also supports custom data...
Using Google Analytics or any other analytics program to find out what browsers and devices your customers are most likely using is a huge advantage. Remember to continually check up on this report, as devices and trends are constantly changing. ...
Done! The next step is to test, and you will learn how to do that here. #2.2. Install Google Analytics 4 with the native tracking code If you are working with a website, that does not have a native GA4 integration or doesn’t support GA4 plugins, then you can ask the developer to...
Even better, is that your testing efforts don’t need to be complex and time consuming. Here’s how to set-up split test inside Google Analytics in just a few minutes. What are Google Analytics Content Experiments? Let’s say your eCommerce shop sells Pug Greeting Cards. (That’s a thi...
Don’t fret, I’ve got a step-by-step approach on how to set up an A/B test in the newest iteration of Google Analytics. Along with some alternative tools. A Step-by-Step Guide on Setting Up an A/B Test in GA4 Before we start, it’s important to note that GA4 cannot run an...
Google Analytics is an extremely powerful platform for marketers, but with the wealth of features it provides, it’s easy to overlook what’s really important. We’ve put together five Google Analytics features you should be using to enhance your PPC strategy. Read on to make sure you’re ...