Conversely, a successful prototype, flickering with potential to become a real performance product, made the teams ask themselves, if so, how so? What insights from A.I.R. could someday help shape future products? To get the answers, the teams tapped every advanced tool at Nike's disposal...
Molly McHugh
A'ja's signature logo is inspired by the star she draws inside the “A” of her signature while referencing her role as an “A1” hooper who inspires kids to reach for their dreams. With that motivation in mind, the Nike A’One will be available in kids’ sizes as small as 1Y.Net...
The jury is still out on whether Nike's Air Force 1 SK8 sneakers are skate shoes. But one thing is certain: the new Air Forces are quite clean, skate-ready or not. Nike is expected to debut its Air Force 1 SK8 sneakers in three colorways, including this classic black and white schem...
Now that you understand how to build a brand from scratch, you’ll continue brand building for the entire life of your business. You may need to evolve your brand as your values shift or as consumer trends dictate. Remember that if you rebrand, loyal customers should still be able to reco...
And there's even a second life for Bryce Young with the Carolina Panthers, who may have lost to the Tampa Bay Buccaneers in overtime, but seem to be heading in the right direction. So Ben Solak joins us to tell us what he watched - and handicap the NFL's MVP race as the season ...
is lighter than the color of the real shoes, and it is not bright. It also needs to be soft in the texture. 5. the effect of shoe sole: Here I want to talk about the problem of carbon fiber sheet and TPU supporting film. When buying some cutting-edge products of NIKE, most of ...
Off to the real deal. How much will it cost you to buy an AIO Bot copy? Well, that would be $299 … PER YEAR. That’s true. All you need to pay is $299 for a full year of endless copping. This way, you can catch Nike Dunks or other kicks at retail, so you can later ...
Consider an emblem logo if you want your logo to tell a story. The emblem often provides space for symbolic elements, like the Starbucks siren. Be cautious with emblem logos. Like combination logos, it can lose details when scaled down. ...
Nike’s approach proves that it’s not enough to syndicate the content from the main brand page. When your account is specific to a niche within your audience, you need to create original content that speaks directly to this interest group. Customize your presence for different regional ...