The e-commerce stores that leverage these principles are countless: AliExpress, Alibaba and Shein, just to mention some, make large use of points, levels and rewards to loyalize customers and make the purchase experience much more personalized and interactive. What can you do, for example, to ...
Effective advertising.Custom shopping app development is a great approach to delivering a personalized user experience. For instance, you can send out ads to users whose interests it matches. Thus the likelihood that the client will make a purchase increases. Better performance.An online shopping app...
While the term mCommerce often refers toonline transactions done via mobile devices, it’s so much more than that. Since its first appearance, mCommerce has expanded the mobile experience to so much more than just “buying things on mobile”. As a matter of fact, it’s been the sole rea...
For a flash deal to work, you need to first choose the best time of day to run it. You could run it when customers are making the most purchases on your site during the day or night. You could also do the opposite and run your flash deal when you don’t get a lot of visits to...
Customers tend to spend twice as much on mobile shopping apps than on mobile-responsive sites or websites. Conversion ratesthrough shopping apps are the highest indicator at 21%, compared with 6% of mobile web. Cart abandonment rate is the lowest via mobile shopping apps with a 20% indicator...
Explore how to increase average order value in your online store. Send cart abandonment messages and recover sales using chat. Read on to learn more!
Interface copy plays a crucial role in the overall user experience, helping guide users smoothly, allowing them to navigate easily through the app, discover and start using product features, and more. In this article, you’ll find simple, practical tips
Security is a tradeoff. For the pennies that food costs a fast-food restaurant, it seems worth it to ignore this hole. After all, taking and verifying tokens adds to the process, and one part of the fast-food experience that will define a happy customer (and repeat business) is that it...
Ten interviews were administered to key informants to analyze their perception about the main dimensions of the smart service ecosystems. By adopting a holistic view, the results obtained can allow the elaboration of a framework which pinpoints: (1) the main stakeholder groups (actors); (2) the...
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