Advertising is a crucial part of social media, and Instagram is no different. Whether you’re a freelancer, enterprise, or somewhere in the middle, you need to know about Instagram ads. Let’s run through what they are, how you should use them, why you should use them, how much they ...
Worry no more: In this guide, I’ll take you from the A to Z of Instagram advertising. By the end of this piece, you’ll be equipped to runInstagram adssuccessfully (and with confidence!). ⚠️Note: Instagram uses the Facebook (or Meta) ads manager to run ads. Meta (the parent...
Here’s the part that lets you stand out to those millions of potential viewers: even if you don’t have 10,000 followers to enable the “Swipe Up” feature in organic Instagram Stories, by purchasing Story Ads, you can direct your viewers to Swipe Up — and bring them to a landing p...
Run Instagram Story ads Here’s a quick guide to incorporating Stories into your Instagram marketing strategy: 1. Plan your Story Just because Stories don’t stick around forever, that doesn’t mean they don’t require some thought and planning. Brands should think about their Instagram Story...
Targeting the right audience for Instagram Reels ads For targeting, we decided to stick to a lookalike audience I’d previously created. It’s a lookalike of video viewers of some of the best performing ads I’d run for similar artists. ...
At the same time, the last thing you want is to end up with an Instagram contest that leaves you with no results or little impact on your brand. So in this post, I’ll be showing you, step-by-step, how to run a winning Instagram contest. ...
How to Run Ads On Facebook And Instagram Check hereto access FB Ads Manager Select theCampaignstab ClickCreate Name your Ad Set up your Ad account Choose aTargetAudience Choose your Placement Enter AdAmount Choose whether to also run the ad on Instagram ...
Tip: You do not need to have an Instagram account to run Instagram ads through Facebook. If you have an Instagram account, add that account to your Business Manager, or connect your account to your Facebook page. Running ads without an Instagram account associates the ad with your Facebook...
To add an interactive poll on your Instagram Story Highlights to run polls. All youo have to do is add tappable buttons when you create your story. Ask questions, gain insight, and have fun with your followers. Polls allow you to create an environment where people come to engage with you...
Unlike personal Instagram Stories, ads posted on the platform don’t automatically disappear after 24 hours. Instead, you’re allowed to set a custom time on how long you’d like the ad to run. Instagram Story ad specs: Resolution: 1080×1080 pixels. ...