So, now you know the power of Facebook ads manager. Now, let’s explore how to actually run ads. I’ll demonstrate the steps below. 1. Create an account with Facebook Ads Manager. To use theFacebook Ads Manager, I need a Facebook Business Page (learn how to set one up here). T...
Pro tip:As you build out your account over time, don’t limit yourself to just one campaign type. You’ll want to run a mix of campaigns that align withyour PPC goals. Just like a healthy kitchen is used to create a variety of meals, a healthy Google Ads account has a variety of ...
Running Facebook ads can be a cost-effective way to reach a large audience. Learn how to run Facebook ads in 7 steps with this useful guide.
When yourun Google Ads, you set up a Google Ads account and then off you go, but with Facebook, there are several different properties involved. If you’re new to Facebook advertising, you’re highly susceptible to falling into a black hole of confusion surrounding which accounts you need....
02. Adding Facebook Pixel to Your Website Next, you’ll need to install aFacebook Pixelon your website. This lets you track the success of ads you run on Facebook. Put simply, a Facebook Pixel is a code that you create in the Facebook Business Manager. You embed this code on...
Once you’ve created a business page, you’ll automatically have access to your Ads Manager account. If you use Instagram for marketing, connecting your Instagram account to your Facebook page makes it simple to advertise across both platforms. To run ads on Instagram, you’ll also need a ...
Combined withAmazon Attribution, you’ll be able to make informed decisions based on data to run profitable campaigns, thereby boosting your Amazon sales ranking. Why you should use Facebook ads to promote your Amazon products Amazon offers its sellers incredibly powerful marketing tools that expose...
Facebook and Instagram Ads with Metricool If you’re looking for a simple ad-creation platform, let me introduce you to the second way to run automated Facebook and Instagram ads, Metricool. This tool allows you to create and manage campaigns, and schedule social media content, view in-dep...
You can create one from your Facebook profile or your Business Suite, but it's easier if you use your Business Suite, since you'll be using it to manage everything anyway. Ad Campaign The ad campaign section is where you create your ad. It's possible and advisable to run multiple ...
When you open up Facebook ad manager, you’ll see a plethora of ad types the social network has to offer. Each Facebook ad type has its own unique benefits, specs and use cases. Facebook Image ads Single image adsoffer businesses a simple way to get users on their website. Setting ...