While it's true Facebook Insights contains a pool of useful data, there's a certain amount of discrepancy between the traffic data you get in Facebook Insights and the data in Google Analytics. Since Google Analytics tracks your overall website traffic (organic, direct, social, and referral)...
Meta, Facebook’s parent company, no longer offers Facebook Analytics. However, there are still many ways to measure engagement, reach, and conversions, among other statistics. What's more, you can track this data in real-time. Facebook’s current analytics toolkit allows you to incorporate ...
While Facebook’s Ads manager (and, of course,AdEspresso) have a ton of great information about ad campaigns, Google Analytics can still give you more information about how people are converting, when, and why—and Google analytics often gives you the bigger picture. While we’ll take a clo...
The freeFacebook Insightstool compiles data from its users and your customers to give you insights like these. It segments your audience based on factors like age, location, and interests to tell you more about them. Once you’ve defined your target market, you can advertise directly to them...
Facebook has no shortage of helpful integrations and automation options. For advertisers and marketers, possibly the most helpful ad format that Facebook has ever released isFacebook lead ads.I n the past, it was very time-consuming to gather lead ads data from Facebook and upload it into ...
Step 8: Read the options and select ‘Source’.Step 9: Filter the Instagram and Facebook URLs in the advanced reporting filter: facebook/instagram and check the Assisted Conversion Value.Assisted Conversion is your customer’s final action after they see an ad. They come back later to your ...
A Guide to Each Facebook Ad Objective: When to Use Each & Your Bidding Options 1. Store Traffic Objective The store traffic objective isn’t exactly as it sounds. This objective is really geared toward any business with multiple physical stores, restaurants, dealerships, or other places of bu...
Looking to learn how to create and operate a Facebook Page for your company? Read our guide oncreating the perfect Facebook Page to promote your small business. 3: Payment method Meta will not let you create ads unless you have a valid payment method on file. You’re automatically prompted...
Hey, we'reApify. The Apify platform gives you access to over 2,000 data extraction tools and unofficial APIs for popular websites.Check us out. Read this to learn how to extract advertising data from Facebook Ads on scale by usingFacebook Ads Scraper🔗. You’ll discover how to extract...
Learn how and when you should use Facebook Lead Ads to collect lead information without forcing users to leave their app.