Unmemorable:A brand name should be memorable and easy to recall. Avoid names that are too long, complex or difficult to pronounce. Generic or descriptive:A good brand name should be unique and stand out from the competition. Avoid names that are too generic or simply describe your product or...
After you’ve refused to accept his abusive behavior, to comply with an off-the-menu request? “If a crazy bitch demands steak in an ice cream shop, the worker’s job is to say no and move along to customers that actually want to purchase ice cream.” In such cases, the context its...
You should choose a company name that's easy to say. There are two parts to this test:Can people pronounce it correctly? The correct pronunciation of your company name should be obvious. You want people to talk about your company. If they're unsure how to pronounce the name, they're ...
In a subtle reference to its fresh, natural, non-chemical ingredients,Chipotle uses a selection of 53 sustainably sourced foodswhose names consumers can actually pronounce. Aside from supporting its mission statement, this commitment to fresh and natural food sets Chipotle apart from its competitors a...
Try to choose a pen name that uses a simple and/or familiar spelling, is not difficult to pronounce, and is likely to be remembered. This isn’t a shot at all those difficult names out there, but understand that someone is more likely to remember you if your name is something that sti...
Choosing a name too similar to a competitor’s or that is hard to pronounce will dent your discoverability online. Names like ‘Zappos,’‘Yahoo,’ and ‘Google’ are catchy but meaningless, so they cost more money to brand. However, intriguing names tend to be more memorable. It sums up...
Absolutely know the person’s name, how to spell and pronounce it, and their current job title. Look at LinkedIn or a company bio page to find where they’ve worked and their titles before their current job. Find papers they’ve written, speeches they’ve given, and awards they’ve won...
We chat about consultant bowls, and Chris gave Jason a foot recovery gift that we play live, stealing from Chili's, Royal photo editing, a hot tipping take, Chris had a double McNally day, Oscar's recap, how to pronounce Bottega Veneta, Paris Hilton's DJ techniques, and an upcoming ...
You also want to make your name memorable. No one likes to sit and stare at the screen trying to remember the name of the website. A brand that is not pronounceable and retrievable won’t be remembered. 4. Pick the right extension ...
The Chiefs and Patrick Mahomes proved that they were not, in fact, dead - as much of the media tried to pronounce them throughout the season. As they went into Baltimore and bottled up Lamar Jackson and the Ravens all afternoon. Meanwhile, in the NFC Championship, the 49ers were down ...