Of course,having a strong websiteis also key to helping customers work their way through the marketing funnel as efficiently as possible. How do I create a marketing campaign? Here are 5 steps to help you create campaigns that are systematically designed, executed, and measured. ...
With tremendous double-digit growth over the last ten years, the comparatively young industry averaged 40 per cent growth in 2000, according to AC Nielsen figures. And even when recession hit in 2001, when advertisers all over the world were suffering losses, it saw a 12 percent increase in ...
If you're planning to revamp or create a marketing plan for your business, keep reading for the five steps you need to make it happen. Learn more here!
Event marketing is one of the most direct and personable ways to connect with a target audience. However, executing on an event marketing campaign is never a simple task and requires having control over multiple moving parts. How to Create a Marketing Campaign To ensure a successful marketing ca...
Email marketing campaigns are necessary for any business looking to expand its customer base and increase sales. This blog includes 12 tips for you to send your first email marketing campaign.
Step Seven: Launch and Monitor Your Influencer Marketing Campaign Step Eight: Analyze Campaign Results Leverage the Power of Influencer Marketing to Build Your Brand Want to tap into the power that is creator marketing? With 75% of brands clued into this force, it’s a golden strategy to reach...
Here are some helpful tips to consider when planning your outbound marketing campaign: 1. Know Your Audience When planning your campaign, start by knowing your audience. Who do you want to target? What kind of information do they seek? Are they interested in buying a particular product or ser...
“We knew that the lead-up to Prime Day was the perfect time to help ensure Affirm was top of mind—so shoppers knew there was a new, flexible, and transparent way to pay,” said Erika White, the vice president of marketing and communications at Affirm. “We wanted to ensure that ...
A survey email marketing campaign is a type of email campaign designed to gather feedback, opinions, or insights from your subscribers or customers. The main objective of this campaign is to collect data that can help improve products, services, customer experience, or marketing strategies. Let’...
However, launching a campaign is just a small part of a successful marketing plan. It's also crucial to know which methods and metrics to use when evaluating campaign performance, so you and your team can make data-driven decisions, gain stakeholder support, and effectively delight both current...