Writing a killer media pitch is the key to getting your story noticed and, most importantly, covered and shared. It has to be articulate, engaging, and newsworthy. If you have a special story and want to bring it into the spotlight, you will need a guide on how to write a media pitch...
Pitch a story, not an idea When pitching to an editor, rather than suggesting a vague idea, paint a clear picture of the story you want to tell. Outline the angle, who you'll speak to and why it matters now. You might already have a strong quote you can reference in your pitch to...
How to write a media pitch? A good PR pitch should grab a journalist's attention within the first sentence. It should be clear, concise, and to the point, providing all the essential information about your story in one go. Let's cover the basics of what you need to include in your m...
Before writing your media pitch, you should firstfind relevant media contactsto prepare amedia list,which is a list of people who could be interested in covering your story. In addition to journalists, this could include social media personalities on Linkedin, influencers, bloggers, podcast hosts,...
It likely won’t be the lead of your pitch, but it is important to establish. Proximity –Proximity is all about understanding the relevancy of your story to the news outlets’ given audience. This is especially important when pitching regional broadcast media. If you are reaching out to the...
What Is A Media Pitch? Amedia pitchis an email sent to a journalist or an editor of a major publication (usually a newspaper, television station,blog, magazine, or podcast, with the goal to spread awareness about your story. By soliciting the right journalists or contacts, you may be feat...
You can also use it to pitch investors or potential partners. Just like other startups or growing businesses, smaller agencies get scooped up by larger ones all the time. The right social media marketing deck can show interested parties why your business is unique and how it fills a gap ...
get to the point that you need to approach investors or pitch a video idea to a production company. Professional producers and investors want to know that they’re working with someone who knows what they’re doing. You can’t present your idea for your big project without a solid story...
04. Create a brand positioning statement Your brand positioning statement is a short message that sets your brand apart in the market and highlights its unique value. It's not just a tagline or an elevator pitch; it's a statement that says who you are and who you want to be. ...
A successful media pitch: offers a compelling story angle is tailored to the audience of that media outlet solves a problem or adds value for that audience provides takeaways the audience can learn from and use right away sells yourself as the right expert to provide those takeaways A successf...