Emojibator cashed in at the intersection of a women’s sexual empowerment movement and the popularity of theeggplant emoji. Not only was the idea unique in the sex toy market—it was culturally relevant. “When you are offering a product or service that has strong differentiators compared to yo...
Then measure the tumbler’s height to see how tall the wrap should be. If your tumbler is indented at the top and bottom like the one in my list, only measure the straight edge. Record this measurement, as well. NOTE: The sublimation area for my tumbler is 6.25” high. PRINT THE DES...
You’ll need key performance indicators (KPIs) to measure and track results for your business. Monitor your performance against those KPIs consistently and adapt or iterate as you identify your wins and improvement areas. If you’re looking for a place to start, this 30-day social media plan...
Brand identityis the visible elements of a brand, such as a logo, brand colors scheme, typography, and design style. These convey the brand’s values, personality, and promise to consumers. Brand identity is how a company wants to be perceived in the market. Sharpening your brand’s image ...
Organizations may also want to find ways to increase order volume or size, which they can set goals for through customer loyalty programs. Then, they can measure against those goals. 3. Know the audience If an organization understands its target audience and what motivates them to make ...
2. Use Analytics Tools To Measure Engagement Keep your finger on the pulse of your audience’s interactions with your brand. Analytics provide data-driven insights into how your audience engages with your content. You can set up analytics tools on your website and social media accounts to monit...
In real-world terms, that means creating clear objectives that match your marketing goals. Using social media to “grow your website” is fine, but that’s not the kind of thing you can measure. When you’re constructing a social marketing campaign, it’s important to set incremental goals...
Creating a reward-based program to get more customer referrals is not the only reason to create a program. A program also gives you signals, to see how referable you are. This allows you to measure and affect customer referrals and turn your word of mouth efforts into a marketing channel....
Outline the problem you’re tackling, showcase your ingenious solution, spell out the perks and benefits and throw in a quick glance at the budget for good measure. It’s your project’s elevator pitch, setting the stage for what’s to come and making sure your audience is hooked right ...
In fact, having a well-defined process is the backbone of any good social media plan or marketing plan as well. Social media benchmarks can be incredibly useful here, helping you set realistic targets and measure your progress against industry standards. Here at Venngage, we try to stick ...