In addition to creating content, marketers need to focus on how to distribute it and how to measure its effectiveness, including the revenue it brings in. See How My Agency Can Drive More Traffic to Your Website SEO - unlock more SEO traffic. See real results. Content Marketing - our te...
When conducting a web content audit, you’ll need a variety of tools to collect different types of data. For an SEO-focused content audit, essential tools include: Google Analytics: To get insights into your content’s organic traffic
High-DR sites tend to have more high-authority pages (from backlinks) and, thus, internal links from those pages may help other pages rank higher. Searchers prefer seeing trusted brands for some queries. If you think this makes sense and want to evaluate website authority, then you can che...
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Because when you are creating more content, it builds up your credibility and therefore the search engines will actually point to your website.” A carefully planned content strategy allows you to demonstrate your brand’s unique point of view and appealing products—which ultimately helps bring ...
–www.mywebsite.com/top-predications, and simply replace last year’s content. That can yield more effective results and help remove material that is no longer relevant. In other words, think of the annual content as a refresh instead of a new asset. That’s how to scale with efficiency...
Manage your community:If you have the resources, appoint someone to manage the readership—someone who can reach out with a listening ear. Own your analytics:Find a great number-cruncher who not only can analyze but who can provide you with the insights these numbers provide. ...
Releasing the content.An essential aspect of content strategy is posting your content on a regular schedule so your audience will stay engaged anticipating new information from you. Maintaining the content.Once the content is published, you have to manage it. Somecontent is evergreen, some needs ...
Website CategoryObjective E-commerce/Online storedesigned to sell products or services online, often with the ability to process payments and manage inventory. Business websitespromote a specific company, its products, or its services. Portfolio sitesshowcase the work of an individual or company, us...
Content Management System (CMS) A content management system is an online tool that enables you to create and manage your content (e.g. blog posts). WordPress is the most popular CMS, but there are other alternatives too. Since we were using WPEngine, we turned to WordPress as ourblogging...