Understanding how to make video content a success will trigger some emotional response in its audience and walks the line between being creative and engaging, while still delivering the message you are trying to put out there. Size matters....
Leveraging user-generated content (UGC) is a powerful way to create authentic video content, connect with your audience on a deeper level, and save money in the process. By encouraging your customers or followers to share their experiences with your brand, you can collect a wealth of valuable ...
Testimonials: make videos that share the experiences of past clients Interviews: interview teammates or specialists in your industry that can provide unique viewpoints and information related to your business Take these broad ideas and fill in the gaps with content that is unique to your business....
Explainer videos lend themselves well to animation, especially when they deal with software products. By explaining a typical customer workflow and how the software transforms it into a more efficient one, an explainer video can make an intangible process seem more real to the viewer. The video a...
The best part? Just because you don’t have a budget doesn’t mean you can’t reap the benefits of video content. Here’s how to make a video, step by step: Brainstorm ideas Research and plan Create the video Import your video footage ...
brand. And, even more importantly, in a world where anyone can make a video and put it online, having professional-looking content can help you stand out from the crowd -- which can help you sell your product or get people to share your videos with others and/or subscribe to your ...
information, video content stands out, offering a memorable, engaging, and shareable experience. Hence, understanding how to craft compelling video content is a key skill in today’s business world. Let’s delve into why video content is so important, and how you can make it work for your ...
When asking yourself how to make a video longer, don’t overlook the obvious. True, you don’t want to add extra footage if doing so is a clear attempt to artificially extend video length. Viewers may lose interest if extra footage doesn’t add anything to the quality of the content. ...
If you’re a novice in the world of video content, it’s understandable that you might be confused by a term like video transcoding. However, you probably encounter transcoding on a daily basis without even knowing it. Video transcoding is commonly used on platforms like YouTube to make su...
If you felt like now was the time to build better video content for your brand, here are some important tips to think about. Make it Accessible Making your videos and, therefore, your company’s message as accessible and as inclusive as possible is a must, particularly since the online rea...