Once you are ready to make your own brand guide, you can do so by keeping the following tips in mind: Define the purpose and mission of your brand. Consider the audience you are trying to reach and the demographics you intend to target. ...
it's time to determine your brand's mission. Your brand's mission is the foundation of your business and sets the tone for all your messaging and marketing efforts. It's essential to take the time to determine your brand's mission and make sure it aligns with your values and goals. ...
Clarity, simplicity and lots of white space make The Barbican's style guide (see above) a joy to read. 02. Allow for some slack Many style guides read like the work of control freaks. They shouldn't. They should serve as a guide to any other agency, freelancer or licensing company ...
Joshua Mauldin started with style guides with the desire to make it simple to maintain and grow a design. One of the first questions, understandably, was why use Fireworks for a style guide? For him, it was mostly because of symbols and styles. Sure, you could use similar things in Photo...
Once you made up your mind about the medium and format you’re going to use, then it’s time to make an outline—table of contents. Every style guide should include at least: the logo do’s and don’ts, fonts, colors and examples of use. However, while style guides are often though...
Let’s quickly make one thing very clear –style guideis not a brand guideline book. Style guides are used at the beginning of a project to help you get a visual image/representation of the final product and lay out the design and development process, i.e, what to expect. ...
guide for Wix, our intent – and the successful result – was to create a working, organic document to serve as a guideline. For the rest, our writers are empowered to use their knowledge, skills and best judgement to determine when to follow the guideline and when to make an exception...
DON’T make the guidelines universal DON’T ignore your brand story DON’T rush the process 5. Remember, It’s Living – Just Like Your Brand! Add to it as needed to keep your brand relevant across new spaces, channels, and environments....
Sketch is a valuable, time-saving resource for any designer’s toolbox. Though not every designer chooses to do so, creating style guides in Sketch can make it even more of a time-saver. Every design project can benefit from a well-thought-out style guide. Use this tutorial to build out...
Getting a 'single view' of all the design elements on a website is often impossible. That's why a web style guide can be super-important for designers.