You can use your phone to shoot your marketing videos. If you’ve never produced a video, it can feel daunting to begin. Many people think they need a fancy camera and expertise with professional editing software. However, you can make a highly effective video using your phone. Phones shoot...
Video marketing is the process of using videos to attract and engage our audience, push important messages for your brand, and sell products or services. These days, there are many different channels and forms for video content. This means brands can develop diverse videocontent marketing plans. ...
whether that’s outside or inside through a window. You’ll also want to make note of how light changes throughout the day so you can plan your shoot accordingly. Be sure to test out all angles as well. Ring lights work well for talking head videos,...
So you want to make a marketing video for your business. First off, great idea! If you’ve never produced video content before, you might be wondering where to begin. In a nutshell, video production encompasses the entire video creation process from brainstorming to release and promotion. Ju...
Choose the video format that is relevant for the audience that you want to target Video type 1: “Why” video Show 4 more Why use video? It's worth investing time and resources to create marketing videos for your app, it's taken seriously in a business environment...
You don't need to pay professional prices to do video marketing. Here's how you can make your own videos for free and in a short amount of time.
Can you cover one video a week, or does two videos a month make more sense? Be honest with yourself because the key to creating a video marketing plan is consistency. Your audience will come to expect your videos at certain times of the week or month, and you want to be sure you ...
How to make a video-first marketing strategy? Video-first marketing demands changes. Change the way you want to use videos, change the way your brand connects with the audience, change the way videos are made and shared with the world, and most importantly, change the way you look at vide...
Don’t wait until you’ve invested in video marketing tools, either. If you’ve got a smartphone, you’ve got what it takes to start creating. It might not be perfect (although their rapidly improving cameras certainly make a huge difference for low-budget marketers), and that’s absolutel...
When it comes to video creation, there are a handful of tools out there that can help slash costs for your company. Here are a few of them: Ripl:an app that seamlessly strings together photos and other assets to make quality, bite-sized videos for your social media channels. ...