Developing a social media content plan can help you save time and make posting on social media more efficient. Here’s how you can get started creating a social media content plan: 1. Learn about your audience Studying your audience can help you decide what types of posts will perform best...
How to Create a Social Media Content Strategy Here’s how to build a social media content strategy in eight steps: 1. Set Clear Social Media Goals Social media goals need to align with your broader business and marketing objectives. And clearly illustrate how your social media activities will ...
When it comes to creating a successful social media content strategy, it can feel like there’s an endless amount of options and platforms to choose from. But don’t let that overwhelm you, because with a little bit of planning and a lot of creativity, you can build a social media ...
This simple process for finding, creating, and scheduling good social media content will help you stay on track and create an engaging brand for your business online. 1. Curate & create content First, it’s important to understand thedifference betweencontentcurationand contentcreation. Content cura...
But to really attract the audience you want, you need to create your own unique content: your own photos, tips, recommendations… you name it. 2. Create With Your Dream Customers in Mind So with all the possibilities, how do you decide what your social media content should be?
Why is a social media content plan important? Before we get into it, it’s good to understand why such a plan is important. If you are still in doubt about whether you should make a plan, here are five reasons to do just so: 1. Consistency: When you have a plan, you will be co...
As you conduct your research, make sure to pay attention to the platforms where your content performs the best. You might want to target every social platform, but it’s unrealistic to expect to perform well on all of them. You want to allocate your resources to the platforms that serve ...
As you conduct your research, make sure to pay attention to the platforms where your content performs the best. You might want to target every social platform, but it’s unrealistic to expect to perform well on all of them. You want to allocate your resources to the platforms that serve ...
“You can’t have a social media strategy without a content strategy.” I thought this was brilliant. She clarified far more effectively and in fewer words what I had been saying. But what does it mean to have a content strategy?
Choose a “staple” update, a single type that will make up the majority of your shares Create a 4:1 ratio of sharing: for every four “staple” updates, publish one different type for variety The ideal frequency to post to social media ...