“Email spam has steadily grown since the early 1990s, and by 2014 was estimated to account for around 90% of total email traffic.”[Email Metrics Report] To stop the dissemination of spam and protect people from receiving unwanted emails, anti-spam law has been implemented. The main pieces ...
” says Pang. “You should have a one-click unsubscribe button to comply with Gmail and Yahoo, but also because it’s the best way to make sure someone isn’t just marking you as spam out of frustration
Some email marketers hide unsubscribe links at the very bottom of the page in very small print, but this makes it more likely that recipients will mark their messages as spam. It’s much better if youmake it easy to unsubscribeso you can be sure that all of your subscribers are giving y...
Why are my emails going to spam? 6 tips for how to avoid emails going to spam 1. DO: Always ask for permission 2. DON’T: Hide your identity 3. DON’T: Send irrelevant content 4. DO: Keep your promises 5. DON’T: Overwhelm your audience 6. DO: Make it easy to opt-out or...
1. Report Emails as Not Spam One simple way of not landing in spam is manually marking the email as “Not Spam” in your Gmail. You can do it by following these steps… Log In To Gmail Go To The Spam Folder From The Left Side Panel ...
Bonus Tips on How to Prevent Your Emails From Going to Spam The body of the email is also very important. Its design must be clean and interpretable, have information to unsubscribe, weigh little, link attachments to make it more manageable and check spelling, grammar, and personalization. ...
Be clear, don’t try to be sneaky. Unsubscribe Make it easy for people to unsubscribe. Don’t try to hide the link grey on white at the bottom of your email template. People who are unable to unsubscribe are actually people who will flag your email as spam and damage your reputation....
Then, you can remove inactive subscribers and clean your email list to maintain a high domain reputation and avoid being marked as spam. Also, make sure that your subscribers have an easy way to unsubscribe from your newsletter at any point in time. For instance, you can simply add an unsu...
But even the best of brands can find their emails going to spam. Pizza Hut got caught in my spam folder. So let’s discuss what marketers are doing wrong that’s making their emails go to spam. More importantly, let’s learn how to get every email message to land in your subscriber’...
Spam negatively impacts deliverability rates, and we want to make sure your emails reach their recipients. Why are my emails going to spam? As a small business owner, your email marketing efforts can be seriously affected if your marketing emails end up in people's spam folders. Understanding ...