Romano, Andrew
To help you nail your next video marketing campaign, we’ve curated eight amazing video ads that absolutely killed it. Grab some popcorn and let’s get inspired!1. “Make Your Next Move” by Squarespace Let’s start with a slow, cinematic Super Bowl ad from the American website-building ...
The development of a smart marketing campaign is part of running a good online retail store that not only draws clients to your business but also gets them to make a purchase. The truth is, the online shopping market is very tough. Small firms contend with multinational companies that have d...
Typically when you upload your video ad to a platform, such as Facebook or YouTube, you’ll be asked what the campaign goal is: This makes it easier for the platform to put your ad in the right place, and for you to calculate the success of the campaign. But it’s important to se...
Text taglines guide viewers to the next step of the campaign, be it a lead generation or making a purchase, a strong text tagline can make a big difference in the total number of viewers who convert. How To Set Up Facebook Ads
ALL videos should be aesthetically pleasing, of course. Video is a visual medium. But on Facebook, this is even more important. Users on Facebook will be distracted by tons of other content. The goal is to make your ad the most tempting to look at. You need to draw the customer’s ...
Take a look at our comprehensive guide on how to make an ad, with expert tips ranging from conducting market research to developing creative assets.
Whether you have something to sell, or even just a story to tell, the main purpose of creating a video ad is to make a unique visual impression. Basically, it’s something you can’t convey with only text, audio, or still images – the video element is essential to getting the point...
Why make commercials? In the crowded marketplace of brands competing for people’s attention, a professional video can help a business quickly convey a message and attract consumers. Whether the goal is to generate brand awareness, showcase a product, or promote a campaign, apromo videomade spe...
7 out of 10 YouTube viewers bought something from a brand they saw on YouTube 68 percent of YouTube users watch videos to make purchasing decisions Nearly 50 percent of shoppers will potentially buy from a new brand they discovered on YouTube Add to those staggering numbers the fact that on...