Internet users are always going to Google with their queries, so search engine optimization is so important to the visibility of your business online. Make sure you’re optimizing your site with relevant keywords so that your customers and potential customers can find you easily in searches. When...
You’ll reach new readers. And sites that post your content will link back to yours. Step 6: Use the power of email marketing to turn visitors into buyers. An opt-in list is one of the most valuable assets of your online business. When people give you permission to email them, it me...
Online Marketing 101: What does it mean to market your business online (and why do you need to do it?) Online marketing (also called digital marketing) is the process of building your brand’s online presence to attract new customers and grow your business. It’s become essential for every...
“We didn’t know you were here!”Putting your business online can take as little as two minutes. A Google My Business listing isn’t a website, but it is a tip to search engines that your company exists. It’ll put you on the map (Google Maps, that is) and in local searches wi...
1. Decide where to sell online. The first step is to decide where to move your business. The simplest way is to make use of the e-commerce platforms available in the market. Some popular ones are Shopify and Magento. They are easy to use and can help you reach a wide range of poten...
Start your online business today. For free. Start free trial Get creative with your offer. Instead of a typical discount, try a “mystery box” promotion or a “pay what you want” day. Use scarcity and urgency to drive action, like limited-edition products or flash sales announced only ...
But even if your content is great, it still needs to be optimized for organic search and for social media sharing. In short, you need to make it easy for your content to get found online. Ideally, number one and two go hand-in-hand, so let’s start there. Getting found online...
Are you having trouble linking your cash on hand account to QuickBooks Online? If you’re not seeing the option when connecting your bank account, don’t worry! H
Business and the environment: ‘green’ approaches to businessManagement: leadership & motivationSustainabilitySo far this has been very theoretical, so what might a sustainability programme in your business actually look like? It's a good idea to have some answers as it is a question people are...
However, in the end, the thing that will make your online business succeed will be the way you combine all of those, plus your own personal experience, to create something unique. In this post, I’m going to cover all of the essentials for learning how to start a business online. Under...