LinkedIn allows you to “follow” organizations and be notified of company updates and changes. To avoid cluttering your feed, compile a list of only your top target accounts to follow. You want to stay on top of any big company updates and changes as these are usually good opportunities to...
How To Create An Award-Winning Company Page On LinkedIn (In 6 Steps) Setting up a Company Page isn’t rocket science, but there are a few tasks to complete if you want to promote your business successfully on LinkedIn. Here’s how to effectively plan and build your brand on the world’...
You probably already think of LinkedIn as a powerful hiring platform. According to the company, over 75% of people who recently changed jobs used LinkedIn to inform their decision. LinkedIn’s utility for small business owners doesn't stop at recruiting and hiring. It’s also a great place...
This is a potentially significant way to build brand awareness and exchange views with like-minded people on LinkedIn. “You cancreate your own LinkedIn groupsor join any number of groups that focus on your area of interest or expertise,” notes marketing expert Bob DeStefano. You can also gro...
Starting a business is a pursuit that appeals to many, but not everyone knows where to start. This guide will walk you through the elements of starting a business and explain what you can expect as you embark on the journey.
Now she’s the owner and chief creative officer of Coal and Canary, a Canada-based online luxury candle company. Her candles are sold all over North America and have even made it into the glamorous gift bags handed out to VIPs at the Oscar and Grammy Awards. What started as a passionate...
Yes, DIY “build your own app” services exist, and they’re sometimes sufficient for run-of-the-mill apps that aren’t part of a company’s main growth strategy. However, if you want to create a unique app that’s integral to your company’s expansion, you’ll need a professional ...
An EVP is considered an employee-centered approach because it’s been discovered, defined, and tested with existing employees. Include the things that enticed your team members to join your company — and what makes them stay. Elements you might incorporate into your EVP include: ...
Join our 15,000+ global alumni Going through The Intern Group made everything really simple and easy. Just the fundemental things you have to do when you go to a different country - The Intern Group did absolutely everything for me and kept me informed throughout every single step. My adv...
3. Create a Headline That Says It All Your LinkedIn page headline can fit up to 220 characters. Use them wisely—don’t waste this space saying:Hi, my name is Lisa, and I work in PR. Just like acatchy resume headline, this short introduction should include relevant keywords tohighlight...