Search intent (also called user intent andkeyword intent) is important in SEO because understanding and aligning with it helps you create content that’s tailored to what your audience cares about and is more likely to rank in search results. This is because Google wants to provide the most r...
Understand the nanoindentation testing recipe settings and starting values, view an actual nanoindentation test, and understand how to interpret the results Learn about indentation strain rate About the speaker Jennifer Hay Senior Applications Scientist, KLA Instruments Jennifer Hay is a Senior Applicatio...
keyword research, internal links, the meta description (the snippet of info describing the site), and more affect a website’s ranking factor and, therefore, its organic traffic performance. Typically, a web page on the first page of the Google search results will see better organic search ...
The disconnect between your intent when Googling yourself and how Google interprets that intent can distort the search results.When you search your business and your PPC ad shows up in the search results, if you don’t click that ad, Google interprets your inaction as the ad not satisfying ...
However, you shouldn’t just be reporting data, but also interpret it and offer clear, actionable recommendations. For example “To further improve conversion rates, we suggest A/B testing the call-to-action on your landing pages.” Lewis points out that in his experience, clients value action...
After analyzing the data, suggest ways to improve. This might involve optimizing certain pages, targeting new keywords, improving the quality of backlinks, or fixing issues found in the technical SEO review. Highlight steps that are likely to improve SEO results the most. ...
Knowing how to interpret this graph is key to understanding how Google Trends works. So, let’s go over the details starting with the interest score—which is on a scale of 0 to 100 A score of 100 indicates that the keyword is at its highest level of popularity. Conversely, a score of...
So, make sure to prioritize and only ask for bug fixes that matter. You can easily do this by filtering your Site Audit results by importance: Submit: Errors as high-priority Warnings as medium-priority Notices as low-priority You can also show your dev team how to interpret each issue ...
Choosing the right schema markup for your website’s content is the first step in implementing rich snippets. Schema markup is a structured data type ideal for helping search engines interpret the content on your webpage. You can use it to highlight your webpage’s content type, such as pr...
It is used by assistive technologies, such as screen readers, to interpret the objects on screen for your users. When writing alt text, aim to be clear, concise, and informative, focusing on the image's purpose. In the screenshot above, you can see the alt text “Baby the Corgi ...