PROFIT BRAND: HOW TO INCREASE THE PROFITABILITY, ACCOUNTABILITY AND SUSTAINABILITY OF BRANDS, Nick Wreden, Sterling, VA: Kogan Page, 2005, 224 pages, $... J Bonnici - 《Journal of Marketing Research》 被引量: 0发表: 2006年 How to Become a Sustainable Company. The article looks at practice...
Too often, brands view the contact center as a cost center and they try to run it as cheaply as possible. But if you want to increase your brand’s profitability, you need to see the contact center for what it really is: an opportunity to drive revenue and build brand loyalty. When ...
Althoughatfirstadauntingtask, the enormous cost of employee turnover offered an excellent opportunityfor the hotelto increase profitability. 9、一旦船只恢复了平衡(rightvt. 平衡),并且人力资源投资的相对回报(the relative returns)计算清楚以后,接下来就是要设定做事情的顺序了(formality n. 仪式;正式手续;...
No need to envision a highly combative approach as the primary way to increase profitability. Negotiations, when conducted well, are all about generating incremental value for all parties. Structuring the conversation thoughtfully and with clear expectations allows both parties the opportunity to be crea...
From the outset, it’s easy to see how utilization rate affects your agency’s profitability. If you’re not fully utilizing your resources, you’re leaving profits on the table. Dig deeper, however, and you’ll realize that utilization rate affects nearly every aspect of your agency’s ope...
existing one. So, if your marketing budget is disproportionately skewed towards acquisition, you might want to use some of it to develop a retention strategy. A successful strategy will lead to increased customer profitability, as the longer the relationship, the lower the a...
When you’re first setting up shop, it’s tempting to say that your only business goal is “more than last year” or “as much as possible.” But those aren’t targets. They’re just vague directions that can hurt not only your business’s profitability but its very viability. ...
How to increase project profitability in six steps Let’s dive in. What is project profitability? Project profitability is a metric that measures how much money a project makes. It is calculated by subtracting all project expenses, including labor, materials, and overheads, from the generated...
Cost control is the practice of identifying and reducing business expenses to increase profits, and it starts with the budgeting process. Cost control is an important factor in maintaining and growing profitability. Outsourcing is a common method to control costs because many businesses find it cheape...
Genetic resources to increase the profitability of crossbred lamb production The gross margin returns of first cross ewes by different sires have been evaluated on an equivalent carrying capacity basis by taking account of the feed ... N. M. Fogarty A , D , V. M. Ingham A , L. McLeod ...