How to Exclude Words From Google Search In this tutorial, you’ll learn how to use the minus (-) sign operator with other operators to exclude words from google search. Plus, we’ll throw in a couple of bonus tips so you can use the minus sign like a pro. Minus (-) sign The minu...
If your website has a site search feature, you probably want to know what people are looking for. That’s where Google Analytics can help. However, it’s not as simple to see that data as someone would expect. In this blog post, I will share several options for how and where to fin...
The results include organic and paid results, SERP search results like People Also Ask, Related searches, and reviews. What is Google SERPGoogle SERP stands for “Search Engine Results Page“. It refers to the page displayed by Google in response to a user’s search query, which includes org...
However, not all of these are necessarily easy to rank for. Unfortunately, Keyword Planner can’t help you figure that out because its “competition” metric has nothing to do with organic search competition. It’s the competition level in Google Ads. As such, you should pay absolutely no ...
Don’t use the default sitemap created by WordPress as it tends to include a bunch of unimportant stuff you don’t want in there. Once you have a sitemap created, go to the Sitemaps tab in Google Search Console, enter the sitemap URL, and hit “Submit.” 3. Structure your site ...
To search for an exact match of your keyword, you can use aGoogle search operator. By putting your search query in quotation marks, you’ll get results that include a key phrase with a specific sequence of words. After entering the keyword into the search bar, scroll past the ads and fe...
: When a user searches a phrase, Google’s algorithms sort through indexed pages and rank them based on relevance, quality, and other factors. The goal is to show the best results at the top. (We call that searched phrase a "keyword," even if they used 3 to 4 words to search.)...
E-A-T and YMYL came from a very important Google document known as “the Google Search Quality Evaluator Guidelines”. Back in 2015, Google officially released its Search Quality Evaluator Guidelines and this gave us an idea of what is deemed to be a high (or low) quality website, from...
Now that you’ve found the best keywords, you need to put them to work in order to get SEO results (search-driven traffic, conversions, and all that good stuff). So: how to proceed? On the one hand,SEObest practices recommend that you include relevant keywords in a number of high-att...
Misspellings: There’s no need to create groups for common misspellings or even to include these in your keyword groups. Google and the other leading search engines are smart enough to recognize misspellings and redirect the searcher. Synonyms and Variations: On the other hand, it’s a good id...