If you’re only consuming content from your brand or brand “friends”, there’s a limit to the value you can bring to your audience. Content curators turn to their community to source content, so curating bridges the gap in two ways: by helping themconsumelike their customers, and by gi...
While acknowledging the PROLOGUE 9 sphere (e.g., an office) and the expected frame (e.g., dress code), the mode considers the impact the frame has on life and on wellbeing (e.g., isola- tion, depression) and in this way innovates to humanize the system. A wide range of...
Humanize AI-generated content Rewrite sentences and paragraphs Create compelling CTAs that convert Write title tags and meta descriptions Create lists and actionable steps Make FAQs and key takeaways Quick Ways I Use AI Writing Tools: ChatGPT:“Write a 70-word intro for [topic], using [keyword]...
Using hashtags is one way to show up in search results for users looking for content like yours. A common strategy is usingpopular Instagram hashtagsthat users often search for. These hashtags, however, tend to be saturated. For example, the hashtag #love has been used in more than two bi...
Humanize your brand People connect with people. To build trust, brands need to show a more human side and embrace authenticity, which is where influencer marketing comes in. Consumers trust influencers because they create authentic, relatable content that feels personal. Research shows that this par...
Generative AI: How to leverage it; how to stand out from it; how to ‘humanize’ it Google’s constant core updates and how to deal with it Google’s AI Overviews and what it means for the future of SEO Platform-resistant marketing How to build a brand As you can see, we’ve alrea...
Influencers humanize brands and help them foster a more genuine, real-life connection with their audience. And with the rise of generative AI tools, consumers craveauthenticity and human connectionlike never before. This is where influencer partnerships will shine. ...
Consider leveraging video clips from your episodes, behind-the-scenes (BTS) footage, blooper clips, and even live streams to create a varied content strategy. This strategy was used by three quarters (76.3 percent) of podcast marketers we surveyed. These types of content can humanize your bran...
Deepfakes are not only—and not even primarily—used to spread disinformation. In fact, the term “deepfakes” was coined in 2017—and the technology first became known to a broader public—when an anonymous Reddit user posted pornographic face-swap videos and later published the respective code...
when attempting to improve customer experience. They also created a customer persona to humanize the passenger experience and foster empathy for customer needs. In addition, members of the DHS customer experience team provided their own first-hand experiences using TSA PreCheck to bolster ...