Marketing automation, brand, and AI strategists to increase productivity Where to Find Your Digital Marketing Dream Team Business would be much simpler if you could hire a digital marketing A-Team in one fell swoop. If only. You’ll have to piece your team together, which won’t happen over...
Digital marketing manager skills How to become a digital marketing manager: Step-by-step guide Top digital marketing courses and bootcamps Key takeaways and further reading Let’s get started! 1. What does a digital marketing manager do? While digital marketing manager is undoubtedly one of ...
but not all agencies are the same. Some specialize in very niche industries, others encompass different skills and services, and their price tags may vary. Before you make the leap to hire a marketing firm, read our
Learn how to hire a marketing firm in this guide, along with tips for choosing the right agency for your business!
Performance marketingA performance marketer focuses on driving the performance of digital marketing campaigns, such as pay-per-click (PPC) advertising on platforms like Google Ads, newsletter sponsorship, or native advertising.When’s a good time to hire a performance marketer? When you already know...
or workplace apps—a marketing pro that understands your niche is vital. Whether you’re hiring a marketer who has experience in your area, or someone new to the space, hone in on a hire with a growth mindset that is willing to understand the ins and outs of your business and the cust...
When my process gets to the interview stage, I don’t usually get to meet with candidates in person, since most of my companies are remote. These posts on what to look for whenhiring remote employeesandhow to hire remote talenthave been a useful resource for me. So instead, we’ve buil...
Building a marketing agency is just like building any other type of business. Here are the steps to take:1. Decide on the services you want to offerThe first step is to choose which digital marketing services you wish your agency to offer. One way to accomplish this is by looking at ...
1. Social Media Manager A social media manager may also be referred to as a social media coordinator, specialist, or consultant, but the roles are often the same. Social media managers are in charge of managing the overall social media presence of a brand. ...
When it comes to expert PPC resources, Wordstream leads the way. Their tools and articles allow any DIYer or marketing manager to improve their PPC management skills forfree. Powered by theirGoogle Premier Marketing Partnership, Wordstream’sGoogle Ads Performance Graderis a free tool that helps d...