We all know that litigations that do not settle eventually wind up in court, but how do cases get there? On TV, it often seems that one minute a client has walked into a lawyer's office to discuss a new potential case, and then seemingly the next day the case has gone to trial. ...
What if I lose my erection because I orgasm too quickly?– in this case, the best way to keep your erection might be to get treatment for premature ejaculation, which is when you orgasm too quickly. There are two types of premature ejaculation: ...
But if you’re outside, you can’t do much to control the sun. If that’s the case, try to find a shady spot underneath a tree to snap your selfie. You can also try snapping pics in the early morning or late afternoon when the sun is low on the horizon. For indoor portraits,...
In the U.S., AC is the standard, but that wasn't always the case. Back in the early 1900s, the AC/DC debate was similar to the VHS or Beta videotape wars of the 1980s. Which type would win out? Scientists got pretty competitive. Edison was making big money off of his DC ...
Specifically, you can use captivating facts or interesting anecdotes to tease the introduction of your products, or even demonstrate a comprehensive use case on top of your initial hook to make the campaign feel like a cohesive story. Readers are more likely to stick around and move to the nex...
Just saying “we saw a huge increase in conversions” doesn’t mean much if you don’t provide people with what the conversion means. In the case of Weather.com, I was referring specifically to trial subscriptions: Weather.com saw a 225% increase in trial subscriptions on that page. Now ...
The only way to truly evaluate yourconversion funneland marketing campaign is to get data directly from your customers behavior. A/B testing lets you do just that. What is A/B Testing? A/B testing (also known as split testing) is the process of comparing two versions of a web page, em...
What does a copywriter create? A copywriter is a person who provides the words for a variety of assets including: Webpages Blogs Ads Social media posts Emails Posters Billboards Case studies They use the medium of writing to inform, engage, impact, and/or persuade audiences. They may also...
First, content audits help you take note of the areas on your website that aren‘t properly optimized for search engine rank. For example, you might add meta descriptions to your blog posts as part of your current strategy. If that always wasn’t the case, a content audit helps you loca...
Tips for writing a great case study. Tell a good story. Outline the story and find the narrative arc. What were you hired to do? How did you do it? What background information do you need to include? Get right to the point to draw readers or viewers in and hold their attention. ...