In the restaurant industry, improving customer loyalty has a secondary effect that increases overall sales: it brings more customers in! Eating out is a social activity. That’s what makes restaurants different to, say, retail stores. People want to find a great place to eat and then share t...
1. Make the menu button visible to encourage online orders You could use your website as a simple online presentation for your restaurant. While useful for SEO purposes, this approach won’t help you make more money. If you want to increase your sales, you must add an online ordering syst...
This sort of marketing allows potential customers to interact with the food, try samples, and even take pictures togenerate social media hypevia the digital photo booth. In turn, this sort of proactive marketing allows you to further build your online presence through potential customers. Cre...
Sean Peek co-founded and self-funded a small business that's grown to include more than a dozen dedicated team members. Over the years, he's become adept at navigating the intricacies of bootstrapping a new business, overseeing day-to-day operations, utilizing process automation to increase ...
It’s important to take your food brand to the streets—and the mouths of your potential customers: Generate buzz locally by participating infarmers markets Run apop-up shop Partner with restaurants or other complementary brands to host a tasting event ...
This business can rake in plenty of money. A single fast food restaurant can generate $50,000 to $100,000 or more per year. Open additional locations and it is possible to earn millions of dollars per year. How can you make your business more profitable?
1. Generate an idea Don’t wait for the perfect never-before-seen product idea to strike. Many successful products build on existing ones. Try the SCAMPER framework to spark ideas: Substitute:Replace materials (like faux fur for fur)
Choose your ideal food cost percentage.Your food cost percentage is the portion of sales spent on food. The average food cost percentage for most restaurants is in the range of 28-35%. Many restaurants aim tolower their food costswhich will naturally turn more of your sales into pure profit...
sales. “During COVID when our capacity and revenues were cut by half by restrictions, this helped,” Chekaldin said. “We have one to two doggy parties every week. Pets add roughly 20% to 30% to the bill. A party with five doggies can generate $200 to $300 or more in extra ...
you go, check-in, use the various apps available for paying in restaurants or grocers, check out ads, perform various voice searches, all to get a feel of how people might use their mobile devices for consumer transactions. This can help you to design your mobile ad campaigns more ...