How to start a skin care line FAQ How do I make skin care products to sell? If you’re getting started, you can experiment with basic skin care formulations on your own to get a feel for the color, consistency, and scent. Some skin care can be made from home, but more complicated ...
To have Korean ‘glass’ skin is the epitome of beauty in the east – so much so this ideal is also highly sought after in the west. Glass skin appears perfectly clear without blemishes or pores and is incredibly radiant. This blog explains how to formulate Korean skincare to achieve the...
When you’re formulating natural skincare or haircare, it’s easy to get carried away with a wide array of products. But remember, as a business, you need a cohesive lineup that resonates with your audience and offers a compelling sales proposition. Your products should work together seamles...
The purpose of a positioning statement is to convey a brand's value proposition to its ideal customers. It also frames the brand's identity, goals, and distinguishing features within the context of the buyer’s experience.To craft your positioning statement, you'll need to get clear on a ...
Explore answers to why market intelligence is a key research method, and why every business should be doing it.
Ayesha Curry:Sweet July originally started as skin, so that is the first thing that we unlocked under the Sweet July branch. And I wanted to formulate Sweet July skin because my skin was awful. It’s a continuous journey for me, and it’s something that I struggled with since I was a...
There are many great peptides available today and as research advances, we’re bound to keep seeing exciting new developments. For the sake of this post, I’ve chosen to talk about four peptides I truly believe in, use personally, and formulate with. One of the reasons I’ve chosen to...
The complex supports your skin to assume a healthy renewal process rather than a dysfunctional one, which causes a loss of elasticity as we age.Q What are other important ingredients you formulate with to further boost skin? A We vary our ingredients to suit different skin types. For example...
Similarly, platforms such asSkin + Meare offering custom-blended prescription-strength serums to tackle more advanced skin issues, from pigmentation and acne scars right through torosaceaand melasma. Costing just £24.99 per month, it's a brilliant-value option for anyone keen to try a more ac...
You can’t go without.Retinoids are the most powerful family in the skincare world. They’re the ones you turn to when you want to get those pesky wrinkles off your face, fade away dark spots and kick acne in the butt. But, they’re not all created equal…...