Product research encompasses a lot of areas and processes foundational to a business’ success. Here are a few points on why you should leverage product research in order to grow your business. It helps identify customer needs.For example, a company creating a new line of skincare products may...
To help close learning gaps, educators should lean on the lessons learned by their predecessors and rely on research-backed pedagogy. Often, decades’ worth of research with recommended methodology can help individualize and personalize instruction to best meet the needs of the individual. Schools can...
In this three-part blog series, we explore how to make the practice and publication of science more accessible to everyone. Each post offers a unique perspective on the necessary changes. A summary of the changes needed to follow OSTP guidelines explores new legal aspects of open acce...
Market gaps are the niche markets lacking products, services, or solutions that adequately address the specific target audience’s needs. This untapped market allows entrepreneurs and businesses to fill the gap and satisfy customers’ unmet needs. Understanding gaps is crucial because it will enable y...
And who doesn’t want their webpage in the first result? So, customer intent is key to bringing more customers and revenue to your website. And that’s what we have in store for you today. We’ll explore types of customer intent in detail and their importance in your business. We’ll...
Education institutions have always aimed to foster environments for students to learn and thrive. While this work has not been without its challenges, the past few years have escalated these challenges to unprecedented levels. Watch this session to learn how experience management (XM) enables ...
Blockchain.A database technology for distributing records across a chain of computers, blockchain makes data essentially permanent and largely immune to hacking. Bitcoin is the most famous blockchain application, but companies have begun to explore its potential for sharing employee records and other ...
Employee growth and development means helping employees to explore their interests and passions, build professional competencies and grow in the career direction that’s right for them. Done right, it means their future successes can directly help your company succeed. Their knowledge fuels your compan...
Add simple follow-up questions to your CX surveys to explore the reasons behind their previous answers. Once you have the CX scores and other feedback data, you can combine these data points with different customer tiers to visualize which group has the highest probability of attrition and requi...
Finding gaps in the existing knowledge about your subject. This piggybacks on the strategy of exploring what others have said about it—whathasn’tbeen said? This could be your opportunity to write a thought-provoking original essay about your topic. ...