No customer left behind: How to drive growth by putting personalization at the center of your marketing July 27, 2018 | Article Julien Boudet Brian Gregg Kathryn Rathje Kai Vollhardt Successful personalization at scale requires four elements working in tandem. Here’s how marketing leaders build ...
The road to personalization at scale is bumpy, and senior leaders need to be in the car to help navigate unexpected twists and turns, not waiting at the end of the road for the car to show up—with your company’s future growth locked in the trunk. ...
On this episode, Keith talks to Darci about how her globetrotting career gave her the experience needed to lead a practice, and how Bain's consulting, advanced analytics, data science and marketing roles all come together to drive client success and sustainable growth. Par Keith Bevans and ...
With economic uncertainty on rise, it’s easy to understand why many firms are scaling back growth investments or considering cost-cutting initiatives. However, Gartner’s research is clear:high performing companies accelerate their growth.Finance leaders play a critical role in leading their firms to...
How You Can Drive Your Own Career Growth Start during the interview process Bring it up in your first few one on ones Break your goal into small pieces Get your manager involved efficiently Write it down Grow faster by managing up well ...
If you have not experienced failure, it means that you have not tried to break through your limits. If you do not try to break through your limits, you cannot fully tap into your potential. The process of trying to break through your limits sometimes fails and sometimes succeeds, but it ...
◆ Learn how to use videos to deliver meaning and impact for your target audience during this time, globally, across diverse platforms.◆ 在此特殊的疫情时期在全球范围内利用多维度的视频营销策略在不同的平台为目标受众传递意义和影响。◆ Learn about how to integrate videos into your marketing messages...
Media monitoring is a powerful tool that can help businesses drive growth in a variety of ways. By monitoring their brand reputation, tracking competitors, identifying new opportunities, and managing crises, businesses can stay ahead of the curve and achieve long-term success. With the right media...
8 powerful tips to drive organic growth on social media Success stories: Real-life examples of organic social media growth What is organic growth on social media? Organic growth on social media is the expansion of your brand's reach, engagement and following on social channels without relying on...
Let’s move on to that next. The next way you can drive growth for your business with video is of course…video ads You’ve likely already heard about how Facebook favors video ads over image/text ads. They also have a higher response rate. ...