Gen Z, which boasts $360 billion in spending power in the U.S., prizes “authenticity and truth” and takes a “purpose-driven approach to consumption,” according to a report by trend forecasterWGSN. And their older cohort millennials, who make up 80% of U.S. parents with children unde...
while the success rate of franchising stores is 80%. This is also a way of doing business by relying on big trees to enjoy the cool. Franchising is good for consumers. The advanced business management and technology of the headquarters should carry out...
Head of Beauty at global trend forecasting agency WGSN, via email. “There’s a new beauty persona called the Skinvestors, a next-gen, science-first beauty consumer who sees skin care as an investment.