That said, there are quite a few things you can do to improve your chances of seeing your styles on the runway at New York Fashion Week. For starters, having a background in high fashion is a definite plus. If you've admired Tom Ford and Calvin Klein for years and you can rattle of...
Fashion analysisis the process used by people in the fashion industry—most notably buyers and merchandisers at retail companies—to harness data to determine what trends are selling, what type of customers are buying them, how much inventory to order, and what sales might look like in the futu...
That’s how all renowned designers made a name for themselves in the fashion industry. Keeping your finger on the pulse of fashion is essential, but it’s equally crucial to remember to stay true to your brand’s spirit. It’s not just about hopping onto every trend train but about ...
Creativity and passion are the driving forces of starting out in fashion, but it takes a lot of business savvy to make your ideas work in the long term. There are a few steps to consider before you get to the production phase, so check them out below to build the foundations of your ...
Streetwear:In the last decade, streetwear has become a steady trend. It’s not just in online searches. The entrance of top brands like Louis Vuitton has made this expand from just the streets to becomea luxury market. As a result, it’s contributing a steady $15 billion to the luxury...
Here’s what you need to do: Choose a business structure: Decide between sole proprietorship, LLC, or corporation Pick a unique business name: Ensure availability in the state registry and as a domain Register with your state: File the necessary paperwork, usually done online with a small fee...
How do you even begin to determine a client’s competitors in your analysis? We recommend starting by determining the channels that are driving growth or have the ability to drive growth over the next twelve months. Once you’ve identified your channels, it’s time to dig in to find your...
Or, discover your niche by researching what’s on-trend. What are people interested in and talking about? UseGoogle Trendsto find out what search terms are trending in your country or worldwide and use that information to inspire or validate your choice of niche. ...
It’s important to evaluate the relevance of the suggested hashtags and ensure they align with your brand’s voice and content. By combining hashtag generators with manual research, trend analysis and audience insights, brands can strategically optimize their hashtag use, expand their reach and ...
If you don’t have the technical skills to design a garment you could work with a fashion designer to bring your ideas to life. What fabrics will you use? You will need to source the right fabric, in the right amount, to keep your costs down. Do you want to hand sew each item or...