Your digital strategy is your approach to using digital technologies to achieve your goals—and it has far-reaching implications for productivity and efficiency.On this page What is a digital strategy? Digital strategy vs. digital transformation: What’s the difference? Pillars of digital strategy H...
Rule #2 in developing great content is to know your stakeholders, welcome them as full partners in all content endeavors, and keep them in the loop throughout the entire process. Once you develop your ...
To create the ideal digital strategy, there are a number of things that you need to first consider, which can be categorised under five key headings: i. Business Strategy– The digital service strategy should be aligned with the overall business strategy and brand promise. So think about: Ho...
In today’s highly competitive business landscape, a winningdigital marketing strategyis essential for businesses to thrive and succeed. With the rapid growth of the digital realm, reaching and engaging customers online has become crucial. However, developing an effective digital marketing strategy req...
tailored messaging. But when it comes to personalization, a little bit doesn’t go a long way. In order to compete with all the other content and promotions that are out there, striving for an all-out personalized digital strategy that your customers can feel good about is the way to go...
Digital is driving major changes in how companies set and execute strategy. New survey results point to four elements that top performers include in their agile digital-strategy operating models.
A digital marketing strategy gives your activity a clear direction by having strategic goals for success and a way of measuring them. For example, is your digital marketing activity aimed at gaining new customers or do you want to deepen relationships with existing ones? Are you trying...
How small business leaders can think about a digital transformation strategy. Start with an internal assessment to identify gaps, problems, and areas where you may experience difficulties. What’s your biggest problem? What’s the key to your survival? For very small and very new businesses, the...
For digital marketing strategy, I get a lot more specific: Digital marketing strategy A plan of action that establishes repeatable tactics and connects marketing factors to a major goal using metrics I break that definition into eight parts: Eight Properties of a Good Digital Marketing Strategy A...
TSMC in dilemma as US pushes ‘Made in USA’ strategy with Intel The U.S. government has given the Taiwanese semiconductor manufacturer TSMC three proposals to keep producing with the country, which brought up several challenges. Computing