Home » Practical Guide: How to Design an AI Marketing Strategy Ever felt like you’re playing a high-stakes game of chess with your marketing strategy, but without all the right pieces? You’re not alone. Man
How to Create an AI Marketing Strategy Creating an AI-based marketing strategy is not far off in scope as is creating any traditional digital marketing strategy. The only difference is that you’re leveraging a lot more automated technology in the planning and data analysis process. It becomes ...
AI-powered marketing is a transformative approach that leverages artificial intelligence to optimize and elevate your marketing strategy. By analyzing vast amounts of data, AI identifies valuable insights about your target audience’s preferences, behaviors, and trends. This enables you to tailor campaig...
Integrating AI into your marketing strategy involves several key steps. In anEpsilon study, they found that “marketers are pressured to deliver unique and personalized experiences on a dime”,so here’s how to make the most of AI in various marketing functions: Enhanced data interpretation AI ex...
AI marketing uses artificial intelligence to assist your business in your marketing activities and improve overall marketing campaign performance. With AI by your side, you can optimize expenditure, customize content, and save tons of time to expedite your time-to-value. ...
Unlock success strategies that are expertly revealed in our comprehensive guide to help you launch your very own AI marketing agency in 2025.
7 use cases for using AI in your marketing strategy Everyone from social media management teams to CRO experts and SEO marketers can use AI, whether it’s for simple task automation, collecting data, or coming up with creative ideas. Here are seven popular use cases for using AI in your ...
An AI marketing persona is a composite sketch of a target audience or audience segment, describing your ideal customer. It guides your marketing strategy by accurately identifying the general traits, concerns and behavior patterns of your potential buyer. It’s a synthetic member of your target aud...
More recently, we pulled back the curtain on a similar AI assistant design process for our 2 Weeks To Better (2WTB) docuseries for healthcare delivery, as shared in the episode, “UX Design: Supporting Patients and Providers.”These projects highlighted the obstacles to building trust with AI...
With the introduction of AI in marketing automation, businesses are seeing great leaps in productivity and marketing ROI. Using an automation tool, marketers enhance their ability to process data, create forecasts, make decisions, and personalize promotional content. So, you might like to know the ...