第5章:如何描述语言(How to describe language) 【手写笔记】 【读书笔记中英文对照】 ■5-1:这一章要做什么?(what does this chapter do?) ◆5-1-1:关注一些基本的语言描述与语言问题(looking at some fairly basic language description and issues); ◆5-1-2:介绍一些师生需要了解的专业术语和问题(an ...
“Engage AI is unique sentiment analysis software for improving the customer and agent experience in contact centres. Using powerful artificial intelligence technology to analyse tone of voice in real time, Engage AI enables agents and their supervisors to receive insights on the sentiment and engagemen...
That little girlhas the voice of an angel. (可以是讲话的声音) I went to a small concert the other day and saw this singerwiththe voice of an angel. (唱歌的声音) There are surely many other words and expressions that can be used to describe 'voices', but we will have to stop with ...
Tone of voice vs. tones of voice vs. tone and voice As mentioned above, “tone of voice” is a phrase used to describe the spoken word, strictly speaking. But when it’s used inaccurately to describetone in writing, there is often a list of “tones” described. These tones range from...
To create your own message architecture, compile a list of up to 50-100 adjectives that describe your industry, and sort them together into three groups: Who we are Who we would like to be Who we are not After sorting the adjectives, focus on the words listed in the “Who we would li...
Learning what adjective(s) your customers use most often to describe you can help you find your tone. How can that be?Because nearly every tone under the sun is simply an adjective brought to life.Your tone can be nerdy, romantic, condescending, patriotic, joyful, shocking, cool, happy, ...
Using the data you gathered in the previous stages, choose four or five adjectives that best describe how you want your brand to sound. For example, here’s how I’d describe the tone of voice at NP Digital: Authoritative: We always speak with knowledge and confidence. Conversational. We ...
We have all heard people say things like “watch your tone” to people who are speaking, but what exactly does “tone of voice” mean when applied to a brand? Your tone of voice describes how your brand communicates with the audience, which will have a part in influencing how people thin...
“We decided to design a manageable web-specific tool that content strategists could use to create simple tone profiles for a company’s online presence. Our goal was to identify several tone-of-voice dimensions that could be used to describe the tone of voice of any website.” ...
The results contribute to the literature surrounding the effects of conversational human voice, while also providing managers with a set of guidelines to help inform and identify which tone of voice is best adapted to each communications scenario....