【1】→读者和听者并不知道所描述的人或事(referring to a particular person or thing when the listener/reader doesn’t know which one is being described); 【2】→与群体的一员连用,代指一个群体(using “a/an”to refer to a member of group in order to refer to the whole group); 【会心...
(A 'nasal/ˈneɪzl/' voice sounds similar to an adenoidal voice. Jack在写作时会用adenoidal,口语中更多用nasal。) 2. breathy/ˈbreθi/: speaking or singing with a noticeable sound of breathing 有明显的呼吸声 3. croaky/ˈkroʊki/: A croaky voice is low and rough and sounds as...
Equally, it’s easy for the agent to overcomplicate things and make it hard for a customer to keep up. It helps to think of the voice as an instrument – the music becomes more interesting when a series of notes are playing alongside each other. Speaking (talking in pitch) is musical. ...
quite simply – which adjective (of a short list of options) best describes how they feel about yourbrand.* Learning what adjective(s) your customers use most often to describe you can help you find your tone. How can that be?Because nearly every tone under the sun is simply an adjective...
Using the data you gathered in the previous stages, choose four or five adjectives that best describe how you want your brand to sound. For example, here’s how I’d describe the tone of voice at NP Digital: Authoritative: We always speak with knowledge and confidence. Conversational. We ...
To create your own message architecture, compile a list of up to 50-100 adjectives that describe your industry, and sort them together into three groups: Who we are Who we would like to be Who we are not After sorting the adjectives, focus on the words listed in the “Who we would li...
How Having a Tone of Voice Benefits Your Company So, you know what a tone of voice is, but what can it actually offer your brand? Let’s take a look! A Sense of Connection If people feel like your brand is relatable, they will be encouraged to engage and connect with it.65% of ...
Tone of voice vs. tones of voice vs. tone and voice As mentioned above, “tone of voice” is a phrase used to describe the spoken word, strictly speaking. But when it’s used inaccurately to describetone in writing, there is often a list of “tones” described. These tones range from...
The brand tone of voice is unique, so when well established, it helps to stand out companies. This differentiation is what makes the public know how each brand acts and communicates with them. How to create a strategic tone of voice for your brand? Willing to discover how to create a ...
For the moment, at least, no alarms are ringing at the StarTribune over a new round of newsroom... M Mckinney 被引量: 0发表: 0年 Star Tribune to Lose 19 Veterans in the Newsroom in Buyouts Triggered by Paper's Sale Nineteen veteran journalists at the Star Tribune are taking abuyout ...