Xtensio’s User Persona Creatoris a neat app that offers a buyer persona template that allows you to enter your persona’s demographics, goals, frustrations, bio, motivations, preferred channels, and brands. You can even add modules to the avatar as you see fit. Register for a free account ...
Describe each of the deliverables the project is tasked to produce. Once you’ve gotten all of them down, you’ve got a foothold on your charter and are ready to move on. You can use a WBS template to help identify your deliverables. Organize When you’re building a structure for your...
Unless you answer the question of “why?” then you won’t be best positioned to design podcast content that’ll match your ambitions and objectives. You are building the foundations of your metaphorical house, so it’s worth a little extra thought (and work) to get it right! Your Tasks ...
Empathy is a two-way street.If you want customers’ empathy, you have to show it to them too. Listening to the voice of your customers helps you understand their pain points and needs, which, in return, helps you empathize with them. For example,McDonald’sditched plastic straws in 2018...
Select a few key personality traits that describe your brand’s personality. Example: High octane energy for Red Bull and calming vibes for Dove. Develop a memorable social media tone. It can be formal or casual, concise or descriptive. Example: “Punch your limits. Get a healthy body”. ...
Control variables describe exogenous influences on the dependent variable. Demographics, such as gender or family background or other control variables like previous work experience, are often used to “control” the possible effect on the dependent variable. Our research questionnaire collected data on...
step by step through all the stages. This time may get stretched depending on the complexity of the app and how elaborate the features are. However, if you opt for an app builder like Appy Pie, it will take you just a few minutes to get your app ready to go live on the app store...
Which three words describe you the best? Which of the following products have you used? What did you come to the website to do today? Did you find what you were looking for on the page? Not just that, but when on site surveys are paired with perfectly placed questions, you can create...
In the center of your map, write down the type of site you plan to make. Think about the words and phrases that describe the vibe you’re going for. Write each phrase in separate circles stemming from your initial idea. Once you’ve broken down your brand into individual components, ...
Product research is the term most often used to describe this process, but it’s not just about physical products. The research process we’re describing here could apply equally to a physical product such as a smartphone, a service like cloud storage, or an experience like a tour or hotel...