Begin by reflecting on your experiences, identities, and interactions with others. Consider how your race, ethnicity, gender, sexual orientation, religion, socioeconomic status, or cultural environment have shaped your worldview and contributed to your understanding of diversity. Step 2. Determine your...
Your market exists within your category, and your customers (your buying tribe) live within the market. The most effective way to identify your potential customers and define your market is to narrow your focus. If your brand can own its category, it has a competitive advantage. If you can...
A lively roundtable discussion is most engaging when there’s a bit of a “battle” of ideas. That’s what makes it interesting. A distinctive feature of today’s roundtable is that most of our guests are from the To-C (consumer-facing) space. As we all know, while the To-B (busi...
If you are in tense situations, try to remain relaxed and see what you can do to resolve the situation. Keep an open mind. One important part of having a good personality is willing to change your worldview. Listen to others and be willing to change your mind. Don’t pass judgment on...
Traits can provide insights into a character's personality and their view of the world, while quirks can make a character distinctive and captivating. Together, traits and quirks add depth and color to your character, making them more human and engaging to the reader. Balancing positive and ...
How have these experiences influenced your goals or worldview? What Makes a Good Response Focused narrative: Choose 1-2 experiences where you’ve had significant leadership or impact, rather than listing many. Specific contributions: Detail the concrete actions you took and the outcomes they led t...
Well, it is true, and more and more travellers are adopting this worldview. One of the ways this is reflected is an increasing preference for train travel rather than aeroplanes. Trains are very comfortable and they are a great social space where interactions with strangers lead to amicable fr...
There are four different types of diversity: internal, external, organizational, and worldview—and you should aim to represent them all. Keep reading to learn more about each one and how diversity affects the workplace. How do you respect diversity? Synopsis: We all have biases. ... Get...
planetary level—looking at Earth from the Moon—"going global" becomes irrelevant. Wherever there are opportunities, we should conduct business, whether it’s in China or the U.S. Instead of "going global," it’s more accurate to use "globalization" to define the topic we’re discussing ...
Have you defined your audience yet? Before you can successfully tell a story, there must be a qualified audience to enjoy it. Most people get it backwards, if they do it at all. But, you have to define your target audience first, because they’ll, in turn, define your product both in...