I used a laser cutter to create my stencil. Now I know laser cutters don't grow on trees, but there's a couple of ways to snag some cutter real estate. 1. Get your stencil custom cut. There are a bunch of custom laser cutting businesses out there that aren't too pricey. Ponoko ...
Singer Kaysha shares his top tips for building a successful clothing brand with print-on-demand. Market smarter and boost sales today.
It is important to use your clothing label's name and logo in the proper way. It needs to clearly identify your brand and not just be a merely "ornamental" use. This means that the name and logo needs to be found on things such as a neck tag, hang tag or price tag, and not jus...
While it’s possible to skip school and launch your own clothing line, formal education,whether in a classroom or online, has its merits. You get to learn the latest industry standards, access resources and equipment, make contacts, and receive feedback from pros. Sarah learned basic skills i...
Private-label or white-label manufacturing Work with an existing clothing manufacturer to create your own clothing line. Design from scratch or customize the manufacturer’s products with your brand, then buy in bulk and sell in your online store. This offers higher profit margins and greater cont...
For private label You do the designs or tweak those of the manufacturer. Here, you have to find a manufacturer to cut and sew the fabrics into the starting clothing design that you’ve specified. So, you’re paying for full production. There’s potential for higher perceived value from you...
1. Basics: The business of starting a clothing line 2. Product, Marketing, Production: How to create your clothing line 3. Costs: How much does it cost to start a clothing line 4. Execution: Skills needed and Vision 5. Tips: Biggest challenges and tips from 43 Fashion experts For some...
Marketing is a critical part of learning how to run a clothing business online. After all, nobody will buy from your store if they don’t know it exists, right? Ideally, you should start setting up your marketing before your clothing store even launches. That way, you’re ready to hit...
Choosing a Clothing Line Business Model If you’re ready to start your clothing brand, you’ll have some important choices to make at this point. There are several directions you can take to create your own brand which are all pretty different from one another. And most importantly, the dif...
02. Create your brand identity Once you’ve determined your clothing line’s brand strategy, then you can work on creating yourbrand identity. When you’re getting your clothing business off the ground, you’ll need all the elements to fit together well to form a strong, cohesive brand that...