This guide will explain how to create a professional website and walk you through the technicalities and details of building your own.
Then craft content that addresses those needs and positions your brand as an authority on the subject. Write blog posts, offer helpful resources, and publish in-depth, informative guides that help your audience get a better understanding of what, exactly, you’re offering. Content that keeps vis...
In this guide we'll look at how to craft an experience that explains what's going on in a way that would make it easier for the user to opt into tracking. Important:Tracking can be used in legitimate and also illegitimate ways. This guide isn't meant to aid those who track for any ...
A well-crafted to-do list acts as a guiding light for your day. It helps you overcome that feeling of overwhelm and the anxiety of whether or not you’re being productive throughout the day. Before I dive in to explaining how I craft my to-do list each day, I’d like to point ou...
Nike and New Balance. While their products may not differ very much functionally, they behave differently and have very different perspectives, according to Karlee Bedford, brand director at Maple Leaf Sports & Entertainment. “Consumers in the market for sneakers have a different feeling about what...
Understand who your target market is by considering demographics such as age, gender, income level, geographical location and buying behavior. Defining your audience will help you craft a more effective marketing strategy and deliver the right message to the right people. ...
The first step toward a long-term social media strategy is to set yourcontent goals. Having goals in mind will help you start planning out the type of content to create. This process involves digging into how social media contributes to your overarching marketing goals, along with some audience...
Imagine preparing for a job interview. Your personal value proposition answers the big question: “What makes you the right choice for this job?” You’d want to think about what you bring to the table — what you do better or differently — and then craft that value into a short, memor...
Things are getting a bit meta in Infinite Craft today as we are going to use Infinite Craft to make Infinite Craft and then create Reddit as well, before making the Infinite Craft subreddit. If your mind isn’t already blown by that concept, well, we will get Minecraft out of this ...
This episode was taped before a live audience at MIT Technology Review’s annual AI conference, EmTech Digital. We Meet: Credits: This episode was created by Jennifer Strong, Anthony Green, Erin Underwood and Emma Cillekens. It was edited by Michael Reil