Competitive market research can often look overwhelming, and it can be hard to decide where to start. The first and most important step is to identify your top competitors. We will go through some of the main steps for you to have a starting point if you embark on the journey of competit...
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Now then, back to your competition; You can use a tool likeSEMrushto find out which keywords your competitors are ranking for. It will also tell you crucial information like the keywords monthly search traffic, how difficult it is to rank for it, and related keywords you may be able to ...
For each of your competitors, look at their online presence. This step includes looking at all of their spaces online, including their website and social media profiles. Don’t forget to check for any blogs that they run or write guest posts for. You can evaluate their online presence by ...
Below, we pulled some information fromSEMrushandAhrefsabout some of these bigger competitors compared to our smaller client, and the numbers aren’t even close. That’s a good indication these stores are not who you should be comparing with your client—trying to compete against these businesses...
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Find competitors’ links from interviews and podcasts Interview and podcast links are more common in some industries than others, so you may not find any among your competitors. But as they only take a minute to search for, it’s well worth a quick check. Here’s an easy way to find ...
Share Analyze competitors‘ backlinks to find new link-building opportunities Free Backlink Checker Tool Aleksandra Beka Jovicic Aleksandra is an SEO consultant with more than 5 years of in-house experience in SEO and partner marketing. Her main specialties are content writing and link building. ...
Let’s say, for example, that you want to write an article about your favorite carrot cake recipe. Start by checking your competitors—the top 10 search results on Google for the keyword “carrot cake recipe.” When you type that phrase into the search engine, you’ll notice that the top...
To do this, create a table with four quadrants, where you'll rank your business’ strengths, weaknesses, opportunities and threats. Strengths: Identify the areas where your business stands out. Then, turn to your competitors and ask yourself, “How can I do what they do, but better?” ...