Virtual business cardsand advertising posters are just a few of the applications that are possible with augmented reality images. 2D markers can be used to implement these features as well as more advanced solu
Augmented reality (AR) is gaining attention as one of the methods for realizing metaverse experiences. Although previous studies identified authenticity and narrative transportation as positive predictors of tourist behaviors in AR tourism, few studies have explained why authenticity and narrative ...
Learn about the optics that support Augmented reality (AR), which uses technology to combine a simulated environment with a real environment.
Augmented reality is a technology that blends virtual and real elements. It involves an augmented reality device, usually a tablet or smartphone and sometimes specialty AR glasses or AR headsets (for example, the Apple Vision Pro). With these tools, you can use AR to superimpose virtual elements...
Augmented Reality has already been implemented in various spheres. The main reason for that is customer experience. Forward-thinking companies are using AR to enhance customer experience and ensure more delightful interactions with customers. These companies integrate the latest customer experience ...
Augmented reality in the cockpit: projections in the sky 8 January 2025 Innovation Augmented reality in the cockpit: projections in the sky In a critical situation, every second counts on an airplane – and retrieving the most important information quickly can be crucial. Pilots have to maintai...
How augmented reality can enhance the tourism industryMixed Reality Studio
This campaign focused on sustainability and climate action, leveraging social media to engage a younger, environmentally conscious audience. Its key elements include: Augmented Reality (AR) integration: Nike used AR filters on Instagram and Snapchat, allowing users to visualize their carbon footprint ...
They’re depending on local staff to work with remote IT help desk technicians to install, test and run everything. Retail and Hospitality businesses have a lot in common when it comes to augmented reality. AR-assisted remote support allows these businesses to fill their on-site skills and ...
We work with our clients and their agencies to help them make the most of Augmented Reality and create custom AR solutions for them. We are always exploring how tech can drive more innovative solutions and with over 18,000 AR experiences that captivate, inspire and inform under our belts ...