How to Build a Brand in China?Hans Joachim Fuchs
To build a brand with no money, use the information in this guide to brainstorm ideas and capture your vision on paper—everything from your target audience to your unique brand voice. Once you’ve established a set of guidelines for your brand identity, you’re ready to build a recognizab...
For many businesses, building a brand is the result of a long, organic process; however, with the right intentions—from developing the right concept to creating a logo—you can jump start your brand building. Let’s dive in to how you can build your brand in just ten simple steps: Ac...
These 8 tips to develop a Brand in China will help you gain the knowledge of developing your brand to suit the Chinese market and to compete successfully.
In this guide, learn how to build your own brand from scratch and create a compelling and memorable brand identity that resonates with your target audience. Plus, explore what it takes to create a brand logo or catchy slogan, with real examples from successful brands and b...
Before deciding how to build a brand, you might want to consider the different branding strategies necessary to build a brand. Some of the most well known- include, individual branding, challenger branding, multi product strategy, product line extension, sub branding, branding extension, co-brandin...
根据上文“People tend to think about a personal brand as bragging (自吹自擂) , self- promotion and all about yourself. But it's actually something much more important.”(人们倾向于认为个人品牌是炫耀、自我推销和关于自己的一切。但它其实是更重要的东西。)说明个人品牌是更重要的东西。下文“In oth...
Brand recognition is extremely important, as Chinese consumers are willing to pay a higher price due to a brand’s reputation; therefore, the Swiss Business Hub China supports Swiss companies with brand naming as the first step of a localized branding strategy. “We are able to help you ...
How do you build a brand from scratch, and how do you make it successful? We'll show you how in this extensive guide.
How to build a global brandBranding is more than just a business buzzword. It has become the crux of selling in the new economy. If the old marketing mantra was," Nothing happens until somebody sells something," the new philosophy could be" Nothing happens until somebody brands something." ...