A website audit is a process that involves evaluating your site’s performance, user experience, and technical elements. It helps you identify problems affecting your online visibility, functionality, and engagement. In simpler terms, you’re performing a general check-up for your website. Checking...
worked on various ecommerce and B2B clients. On Semrush blog, he writes about SEO and marketing based on experience drawn from his client work, focusing on sharing practical and effective strategies. His goal is to turn Semrush blog into the ultimate destination for learning SEO and web ...
If you have been ignoring your website for some time now, you would need to do an SEO audit soon. You can either do it yourself or hire a local professional firm like this one located in Phoenix, Arizona. In either case, it is always better to know what all it entails. So, let’...
Looking to take your brand global? Learn everything you need to know about international SEO and how to optimize your content for different languages.
How to Do a Content Audit (Step by Step) Below, we’ll show you exactly how to perform a content audit for your website. 1. Define Your Goal First things first—you need to define your goal. Having a clear goal from the start is crucial because it’ll determine how you measure cont...
Why Does My Website Need a Content Audit? A good SEO content audit offers a heap of benefits for your business. It helps you: Are You Using Google Ads? Try Our FREE Ads Grader! Stop wasting money and unlock the hidden potential of your advertising. Discover the power of intentional adver...
For example, here’s a website that looks difficult to use on a mobile device. Because mobile-friendliness is a Google ranking factor and there are more searches on mobile than on desktop, this issue may be holding the site back. Here are some more benefits of completing an SEO audit: ...
Because technical SEO is such a vast topic (and growing), this piece won’t cover everything required for a full technical SEO audit. However, it will address six fundamental aspects of technical SEO that you should be looking at to improve your website’s performance and keep it effective...
What Purpose Does A Content Audit Serve? Auditing your site’s content is a bit like maintaining your vehicle. In order to run at its best, it needs routine maintenance: oil changes, tire rotations, and occasional fixes for parts that reach the end of their lifespan. Your website, and ...
Step 1 – Consider the SEO The first thing you must do is think about SEO. Too often clients don't stop to consider the SEO impact of changing their website. They chuck away valuable content from historical pages or decide it would be a good idea to completely change every single URL ...