Companies such as Unilever and PepsiCo have committed specifically to using NCS to satisfy demand for carbon credits. Some are also investing directly in nature. For example, Amazon is investing $10 million to restore 1.6 million hectares of forest in the United ...
For example, companies like Pepsi that you define your goals at the beginning before you start executing your marketing campaign. Think about the result you want to achieve and the necessary steps to get there. Don’t invest in social media marketing to get leads or sales. Instead, their ult...
The elephant in the room concerning the Chinese pollution sniffers is that those sniffers are humans. This means that their work will encounter two problems. The first is that their sense of smell will deteriorate over time. The second is that they inhale harmful chemicals for a living. The f...
As a business professional, Lauren worked extensively in understanding how consumers think and buy. She spent nearly a decade working at PepsiCo handling Worldwide Advertising and Consumer Communications on all the Frito-Lay brands. This means she was involved in advertising, promotions, PR, branding...
“Creating a space where trust and open chats are the norm makes mentees feel comfortable reaching out and opening up,” Butler said. “Showing empathy and giving advice that’s tailored just for them helps mentees overcome hurdles, grab opportunities, and chase their professional dreams with grea...