What at first appears to be a cryptic code is easily cracked using logic. Read on to find the key to unravelling the mystery of the BMW naming system for BMW car models.
The lights on the hybrid BMW of the future are energy-efficient, crazy-cool—and illegal in the United States. Stupid laws strike again.
BMW's “i” division is changing tack—how will history judge its quirky, divisive flagship sports car?
Much like the efficiency of a vehicle production line, BMW Group is using Adobe Analytics to analyze user behavior across its entire commerce and web presence, neatly separating user behavior into distinct customer segments and tailoring its communications and content accordingly using Adobe Target. BMW...
BMW's i8 hybrid sports car concept was revealed at the 2011 Frankfurt Motor Show. See more pictures of concept cars. Courtesy of BMW USA By now you're no doubt aware that lasers are good for so much more than just blowing up Imperial Star Destroyers. Over the years they've developed...
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is straightforward and he sits quietly as I familiarize myself with the controls. The driving position is good – much better than the mid-engined Ferrari and Lamborghini road cars of the period – with pedals that are only slightly offset, a...
10-20%. The next difference compared to the PHEV is that a full hybrid can only be operated purely electrically over very short distances (approx. 3-5 km), due to the much weaker design of the drive battery. In a hybrid car, energy recovery can only be used when the drive battery ...
Once your changes have been made, it’s a simple “upload” back to the car's computer (this process can take some time depending upon how much has been changed). Unplug the laptop, start the car up and you’re good to go!
Hacked PR and, as a result, drove more than100 mentions a monthon major publications Created an online community with a few hundred people – and even better, they’re active! Our average users post several times a day, which is a much better engagement rate than I’ve seen in most onl...