As an industry, SEOs and marketers talk a good game about collaboration and integration, but the truth is it’s not really happening the way we tell our clients and bosses it happens. I want to introduce you to the concept of interdisciplinarity: when tw
MySpace was a social networking giant in 2005 when Facebook was in its early stages, and it felt that it would rule the market forever. But while MySpace remained almost the same over the years, Facebook continuously upgraded its layouts to provide an immersive experience, reacting quickly to ...
Essentially, theAB Tasty pull integrationhappens across three different platforms, including Google Cloud Platform, GA4, and AB Tasty. All three platforms need to be connected so you can perform valid tests. More specifically, the pull integration allows you to receive audience data from GA4 in th...
A meaningful engagement happens when users actively participate in discussions, share personalized experiences, or contribute user-generated content (UGC). Meanwhile, you listen, acknowledge, and respond. Proven engagement tactics to try: 1. Polls and surveys: Use them to spark conversations, ...
One crucial aspect that many creators overlook: crowdfunding success usually happens before you hit the ‘launch’ button. The most successful campaigns typically secure 30% of their funding goal through pre-launch marketing efforts. Types of Crowdfunding ...
The best time to solicit customer service feedback is right after the interaction happens. You can eithersend a survey directly to a customer via emailor include a question or two in your chat support window. If you make it easy and natural to give feedback, you’ll have a higher rate ...
This happens, for example, when small or medium businesses choose enterprise-level platforms that come with huge package of modules and features they don’t need. To do that, define realistic criteria to analyze existing solutions in the market and find the right match for your current and ...
Backward Integration Backward integration happens when a company moves a process in-house so as to take control of earlier, or upstream, steps in the supply chain process. Fast-food restaurant McDonald’s is a good example of backward integration, having taken ownership of certain processes all ...
Broadly speaking, acquisition indigestion happens when a company that has made a merger or acquisition is having difficulty making the most of it. The integration process can be a rocky one. Employees can become stressed by the uncertainties inherent in a merger or acquisition involving their compan...
are bidding on the same stock. When this happens, the first investor to place the bid is the first to get the stock. When a buyer pays any price for the stock, they are buying atmarket value; similarly, when a seller takes any price for the stock, they are selling at market value....