Brandingis the strategic process of creating and managing the brand. It involves defining the brand’s purpose, positioning, and communication strategies. In essence, brand identity is the tangible representatio
I have discovered that I’m partial to this way of thinking, since I structured my first book on Stoicism according to the Epictetean disciplines, and I’m currently finishing a new book on Stoic spiritual exercises with my friend Greg Lopez, also, as it happens, organized using the same ...
The conservation of ancient material is one of the founding activities of a modern society because cultural heritage is the irreplaceable and precious testimony of our past (Mason and Avrami, 2002). The task of those involved in conservation is to identify and preserve the cultural significance of...
I believe this last point is as important as the first. The teacher must also have a strong interest in the content. I’ve found that the more enthusiastic I am about a theme, the better I teach it. I use my own enthusiasm to get my students super excited about the topics and activi...
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is scarce. This paper aims to give a glimpse into this topic using the case of Finnish dairy farms. This study explores Finnish dairy farmers' judgements of the impact of selected megatrends to their business on a farm level and how these farmers build adaptative capacity in the long run. ...