Each one of these factors is in pursuit of one goal:to help users discover new, relevant content. One of the standout features of TikTok's algorithm is its emphasis on content relevance over creator popularity. This means that even if you're new to TikTok, your content can still get sign...
How does the TikTok algorithm work? Now you may be wondering how TikTok knows which content to recommend. The TikTok algorithm considers a combination of factors to decide which videos a user might like. Let’s take a look at the most important TikTok ranking factors that influence which video...
If you post videos and want more people to spend more time watching them, then you and TikTok have a common goal. That’s why I cringe a bit when I see people talking about hacking the TikTok algorithm for more likes and views. You don’t need to trick it; you just need to know ...
User Interactions:as mentioned above, the TikTok algorithm is influenced by a user's content consumption and interactions on the app. Device and Account Settings:although these do not have as strong of an influence on the TikTok algorithm, it’s still worth mentioning. These are settings (i.e...
How does the TikTok algorithm work? TikTok’s algorithm relies on several ranking factors to connect you with content you may enjoy. TikTok’s algorithm works by analyzing key elements. User interactions:This category includes the likes, shares, and comments you leave; the videos you save; the...
What Is TikTok Refresh? TikTok’s FYP has played a major role in the platform’s success over the years. It’s an endless feed of curated content for every user — making no two FYPs the same. However, because the algorithm serves you content based on what you engage with, all it tak...
How Does For You Page (FYP) Work? The For You Page is powered by TikTok’s algorithm that analyzes many different signals and interactions (which we will elaborate on later) to determine which videos a user might be interested in. All TikTok users have the option to filter what appears on...
But knowing how to make a video go viral on TikTok can sometimes be a mystery for creators and businesses. What may work for other social networks won’t necessarily prove effective on TikTok. The good news is that due to TikTok’s unique algorithm, anybody can go viral on the platform...
How Does the TikTok Algorithm Work? So, how exactly does the TikTok algorithm work? When we talk about the TikTok algorithm, we focus on the For You feed. Appearing in this feed should be the goal of anyone who wants togo viral on TikTok. ...
This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social ...