Each one of these factors is in pursuit of one goal:to help users discover new, relevant content. One of the standout features of TikTok's algorithm is its emphasis on content relevance over creator popularity. This means that even if you're new to TikTok, your content can still get sign...
How does the TikTok algorithm work? Now you may be wondering how TikTok knows which content to recommend. The TikTok algorithm considers a combination of factors to decide which videos a user might like. Let’s take a look at the most important TikTok ranking factors that influence which video...
Device and Account Settings:although these do not have as strong of an influence on the TikTok algorithm, it’s still worth mentioning. These are settings (i.e., language, country, device type) a user chooses on their account that TikTok considers when optimizing content. What Engagements Are...
Knowing that watch time is one of the most important ranking signals for TikTok’s algorithm, you want to grab users’ attention right away and keep them watching. To do that, make the first few seconds of your videos as compelling as possible. Get right to the point of the video, use ...
But knowing how to make a video go viral on TikTok can sometimes be a mystery for creators and businesses. What may work for other social networks won’t necessarily prove effective on TikTok. The good news is that due to TikTok’s unique algorithm, anybody can go viral on the platform...
This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social ...
If you're looking to learn more about TikTok's algorithm, bookmark this post: How Does The TikTok Algorithm Work? Tip #3: Use Trending Sounds and Effects (Sparingly!) One of the best ways to get more views on TikTok is to hop on new trends. Tons of people watch trend-based videos...
How Does For You Page (FYP) Work? The For You Page is powered by TikTok’s algorithm that analyzes many different signals and interactions (which we will elaborate on later) to determine which videos a user might be interested in. All TikTok users have the option to filter what appears on...
So, how does the Instagram Reels algorithm work and how can you “hack” it to your benefit? We’re sharing everything we know, below. How Does the Instagram Reels Algorithm Work? Much like Home feed posts, the Instagram Reels algorithm prioritizes videos based on what it believes a ...
TikTok is a social media channel that’s exploding in popularity. TikTok’s personalized algorithm works so well because it categorizes the addictive ‘For You’ feed with videos. But how does it work? There are a few simple ranking signals for TikTok content which include: User interaction Vi...