What Is Meta Business Suite and How Does It Work? Meta Business Suite is a free platform that allows you to manage your Facebook and Instagram accounts (including ad campaigns) from one easy-to-use dashboard. It also comes with loads of tools that make it easy to grow your social follow...
If multiple people work in your Meta Business Suite, you must add them as users. Here’s how to add and remove users and set user permissions. How to add users To add users to Meta Business Suite: Go to Settings. In the People tab, click Add people. Enter the email address of the...
Start by inviting your team to work with you in Business Suite. Open Business Suite and use the drop-down menu in the upper-left corner to select the right Meta business account. Then click the gear icon in the lower-left corner to open the account settings. Click the People tab to rev...
If you need to go back to Business Manager for any reason, however, Meta does allow you to switch. In Business Suite, click the Help icon at the bottom of the left menu. Then click Switch to Business Manager to revert to the older tool. Note that if you switch, you won't be a...
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Meta Business Suite vs. Meta Business Manager While Meta continues to build its advertising platform, the name changes and additions can be somewhat confusing. So, what is the difference in Meta Business Suite and Meta Business Manager?
Your Meta Business Suite is the section of Facebook that houses your Facebook ad account, business pages, and other tools you’ll need to run ads. If you haven’t created a Facebook page for your business, you’ll need to do this before you can access Business Suite features such as ...
After you begin actively using Meta Business Suite, you can monitor various metrics to see which marketing strategies work best for your Facebook and Instagram business accounts. Meta Business Suite is available both on desktop and mobile apps. Here’s how you can use the Business Suite to impr...
1. Leverage Meta Business Suite for Seamless Account Management Meta Business Suite is an essential tool for agencies managing several Instagram accounts. It centralizes everything, making it easier to keep control and maintain security. Assign specific roles—like admin, editor, or advertiser—to en...
1. Get to know the Meta Business Suite With its data dashboards, multiple ad formats, and audience insight tools, opening Meta’s business tool for the first time can be a little overwhelming. Luckily, creating Facebook ads is not as complicated as it seems. Your Meta Business Suite is...